iPhone owners keep devices longer than Android users
Apple iPhone users keep their devices for a longer period than Android smartphone users, for at least two years or more, a new report has revealed.
image for illustrative purpose
San Francisco: Apple iPhone users keep their devices for a longer period than Android smartphone users, for at least two years or more, a new report has revealed.
About 61 per cent of iPhone buyers kept their previous iPhone for two years or more in the US, compared to 43 per cent of Android owners. Far more iPhone owners (29 per cent) owned their previous iPhone for three years or more than Android owners (21 per cent), according to data from Consumer Intelligence Research Partners. Conversely, many fewer iPhone owners (10 per cent) owned their previous iPhone for a year or less, compared to almost a quarter of Android owners.
“The conventional wisdom is that iPhone owners are more affluent and more tech/fashion conscious, and Android owners are more budget conscious. In theory, that should make iPhone buyers more likely to upgrade more quickly, but that is not the
